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Best Digital Entertainment (Animation) Bronze Award
 
Title of Entry: I・M
Winner: I・M
 


I・M
:I・M; is a story about following your heart and to be a :fulfilled; human being. In this day and age, we are caught up in a rat race for wealth and fame. However, is that what we really want or we just pursue blindly? Or do we just live under the values of the society? The production team believes this is an unhealthy trend. Hence, they came up with this animation to inspire the audience to introspect and reprioritize their values. They would like to pass on a message: :Follow you heart and it will lead you become a :true; human.;


Comments from Judging Panel
:I・M; is an engrossing animation which inspires people to rethink about their values. This kind of animation is seldom in recent years. This influential and thought-provoking animation reminds us faithful to our heart, not blindly pursuit fame and fortune. Let us think about a motto said by Mr. Mahatma Gandhi - :You may never know what results come of your action, but if you do nothing there will be no result. You must be the change you want to see in the world.; That mean, we should insist our original aspiration rather than the values that the society imposed on us. Same as the producer, we should insist on our dream. In addition, it makes good use of CG, editing and appealing graphic design. Instead of technical aspect, the core message of this animation is inspiriting and philosophical.
 

 
 
 
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